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FOR RELEASE 11/23/2010, Tuesday

Bausch + Lomb Introduces a Must-Have for Touch Screens

 Clens™ is the Perfect Holiday Gift for Gadget Lovers

ROCHESTER, N.Y. — Bausch + Lomb just introduced the perfect accessory for touch-screen devices this holiday shopping season. A new, two-step cleaning system called Bausch + Lomb Clens™ which is available in pre-moistened wipes and spray, eliminates smudges and includes a microfiber cloth to gently buff and shine surfaces. The Clens cleaning system is available for under $20.

“We anticipate that touch screen gadgets will again dominate the gift-giving season and with that comes the reality that we are constantly transferring dirt to and from the screens we touch throughout the day,” said John Stewart, regional business director, Vision Accessories, Bausch + Lomb. “Bausch + Lomb Clens cleaning system creates a clean surface. The two-step system won’t harm, scratch or discolor screens, making it ideal for phones, monitors and other hand-held devices.”

Bausch + Lomb first tested Clens by simulating everyday use. Researchers handled mobile devices a minimum of ten times in typical situations, such as during lunch and after using a computer.

Clens safely removed hand oils, food, dust and other residue without dulling, discoloring or scratching delicate surfaces, even after the product was applied 300 times. In fact, Clens is formulated to safely clean the display of numerous touch-screen devices.

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About Bausch + Lomb
Bausch + Lomb is dedicated to bringing visionary ideas to eye health. Its core businesses include contact lenses and lens care products, ophthalmic surgical devices and instruments, and ophthalmic pharmaceuticals. The Bausch + Lomb name is one of the best-known and most respected healthcare brands in the world. Founded in 1853, the company is headquartered in Rochester, N.Y., and employs more than 10,000 people worldwide. Its products are available in more than 100 countries. More information is available at www.bausch.com.

®/™ denote trademarks of Bausch & Lomb Incorporated.