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FOR RELEASE 1/9/2011, Sunday

Bausch + Lomb Announces Availability of KeraSoft® IC Contact Lenses for Keratoconus and Other Irregular Corneas

Web-Based Training to fit KeraSoft IC Lenses Available at www.KeraSofttraining.com

Rochester, NY – Bausch + Lomb announced today the availability of KeraSoft® IC silicone hydrogel contact lenses in the United States. KeraSoft IC lens technology, available to Bausch + Lomb through a global licensing agreement with UltraVision CLPL, allows for custom-made contact lenses by authorized laboratories for patients with irregular corneas, including keratoconus.

Irregular corneas can be caused by a number of reasons including disease, trauma, corneal transplants and complicated laser surgery. Such patients can have considerably reduced vision that is not adequately addressed by standard contact lenses. Standard contact lenses and spectacles do not successfully address the complexities of an eye with an irregular cornea or keratoconus. Traditionally, patients with irregular corneas have been limited to gas permeable lenses which resulted in reduced wearing time for some patients.

“Through our manufacturing and distribution agreement with our lab channel partners, Bausch + Lomb is proud to offer KeraSoft IC lenses as an option to eye care professionals for their patients with irregular corneas,” said David Bland, Bausch + Lomb, Director, Global GP and Custom Soft Lens Business.  “Once eye care professionals have the opportunity to learn more about KeraSoft IC lenses and participate in training to fit the lenses, we expect KeraSoft IC lenses to become an excellent option for helping patients with irregular corneas.”

KeraSoft IC lenses are designed to fit irregular corneas, including keratoconus, post laser refractive surgery, Pellucid Marginal Degeneration, and other complex corneal irregularities. Each KeraSoft IC lens is custom-made for a patient’s exact needs, and KeraSoft IC lenses can offer increased wear time and improved comfort for patients. KeraSoft IC lenses are a patented combination of the latest technologies in silicone hydrogel materials using geometries from complex mathematics to offer comfortable wear and excellent vision and have been recognized with the UK’s Queen’s Award for Enterprise and Innovation.

Eye care professionals who are interested in KeraSoft IC lenses for their patients should visit www.KeraSofttraining.com to complete the necessary training to enable fitting of KeraSoft IC lenses. Upon completion of the online training, eye care professionals can contact Art Optical, the first lab channel partner, for trial set information and to place KeraSoft IC orders. To contact Art Optical, eye care professionals should call 800-253-9364 for Ordering and 800-566-8001 for Consultation. In the coming months, additional lab channel partners are expected to announce their ability to provide KeraSoft IC lenses.

About Bausch + Lomb
Bausch + Lomb is one of the best-known and most respected healthcare companies in the world. Its core businesses include contact lenses and lens care products, ophthalmic surgical devices and instruments, and ophthalmic pharmaceuticals. Founded in 1853, the company is headquartered in Rochester, N.Y., and employs more than 10,000 people worldwide. Its products are available in more than 100 countries. More information is available at www.bausch.com.