FOR RELEASE 1/9/2014, Thursday
FOR RELEASE THURSDAY, JANUARY 9, 2014
BRIDGEWATER, N.J. – Bausch + Lomb, the leading global eye health company, today announced the introduction of the MoRoCCo VA application (app) in the U.S., which is designed specifically to help Eye Care Professionals (ECPs) select the correct KeraSoft® IC lens for their patients with keratoconus and other cornea irregularities.
Based on the successful MoRoCCo VA* fitting method, the innovative app guides the ECP through each stage of the lens fitting process. Using interactive screens, the app allows the ECP to directly enter data during each KeraSoft IC lens fitting assessment. The app then provides instantaneous feedback as to whether the fit is optimal or sub-optimal, and offers advice on logical next steps. Fitting data may be stored for both eyes in one session. Other benefits of the app include real time animations of lens behavior, viewing the fitting history for each patient at-a-glance, emailing lens orders to authorized laboratories, requesting technical support and more.
The MoRoCCo VA app is browser-based and is available at no cost. The app is designed for use on multiple electronic devices, including a PC, smart phone, tablet or other mobile device.
Keratoconus is a degenerative disorder of the eye in which structural changes within the cornea cause it to thin and change to a more conical shape than its normal gradual curve. Keratoconus can cause substantial distortion of vision, with multiple images, and streaking and sensitivity to light. It is typically diagnosed in a patient's adolescent years to the third decade. In most cases, corrective lenses are effective enough to allow the patient to continue to function normally. Estimates of the prevalence for keratoconus range from one in 500 to one in 2,000 people.
KeraSoft IC, available through authorized laboratories, is a soft contact lens specifically designed to fit irregular corneas. With traditional contact lenses, many people experience limited wear time, glare and discomfort after only a few hours. KeraSoft IC is made of silicone hydrogel** for added comfort, and can be fully customized to fit the shape of keratoconic and post-surgical corneas. KeraSoft IC uses a patented design to “drape” over the cornea rather than using thickness of material to “mask” the irregularity. Its innovative design uses the latest technologies to create a soft contact lens that fits many unusually shaped corneas (including keratoconus, PMD, post-refractive and INTACS).
To learn more about the MoRoCCo app, visit kerasoftic.com/moroccoapp.
For more information about KeraSoft IC, visit kerasoftic.com.
About Bausch + Lomb
Bausch + Lomb, a Valeant Pharmaceuticals International, Inc. company, is a leading global eye health organization that is solely focused on protecting, enhancing, and restoring people’s eyesight. Our core businesses include ophthalmic pharmaceuticals, contact lenses and lens care products, and ophthalmic surgical devices and instruments. We globally develop, manufacture and market one of the most comprehensive product portfolios in our industry, which are available in more than 100 countries.
* MoRoCCo VA stands for Movement, Rotation, Centration and Comfort, characteristics that when optimal, give the best Visual Acuity when fitting the KeraSoft® IC soft contact lens.
** Definitive Material
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