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Bausch + Lomb Launches Mobile Fitting Application for PureVision®2 Multi-focal Contact Lenses for Presbyopia


App’s Interactive Interface Provides Eye Care Practitioners with Multi-Focal Patient’s Optimal Lens Selection

FOR RELEASE THURSDAY, MARCH 12, 2015

BRIDGEWATER, NJ — Bausch + Lomb, a leading global eye health company, today announced the availability of thePureVision®2 Multi-Focal Fit Guide mobile application (app) in the U.S., which is designed to help Eye Care Practitioners (ECPs) successfully fit patients into PureVision®2 for Presbyopia contact lenses. On average, fitting a multi-focal contact lens on a patient takes 2.6 attempts,1 therefore, the new app was developed to help streamline the multi-focal fitting process for doctors by delivering a guide that is not only convenient and accessible, but helps reduce patient chair time and the need for follow-up visits.2 

“We find that ECPs generally do not use fitting guides and prefer to fit multi-focals through trial and error, but our research shows that doctors who use the fitting guide have a more successful first time fit, leading to happier patients and reduced chair time2,” said Benjamin Chudner, O.D., director, Professional Strategy, Bausch + Lomb. “The new PureVision2 Multi-Focal Fit Guide has been created to provide a digital, easy-to-use option to help doctors successfully fit their patients. The app will also help to eliminate the need for doctors and their staff to spend time locating the printed guide, since the tools needed will be found on their smartphone or tablet.”

The interactive app enables ECPs to calculate the initial lens selection by directly entering the patient’s sphere and cylinder information, including ADD, based on the patient’s most recent refraction. Following evaluation of the performance of initial lens selection on the eye, the ECP will determine if further refinement is needed to improve distance or reading vision. A simple selection in the app will provide instantaneous feedback and an updated lens recommendation.

“In fitting PureVision2 For Presbyopia contact lenses, following the straightforward fitting guide has yielded the best results in my practice and I’ve found the majority of my patients end up with the initial lens selection,” said Scott Han, O.D., from Bradenton, Fla. “PureVision2 for Presbyopia contact lenses allow me to fit my patients more effectively and efficiently, which has streamlined what can be a very time consuming process. I’m thrilled to now have the ability to download the app to my device helping to create further efficiency in my office.”

Doctors can also use the app to gain a better view of their practice by comparing against national results for patient satisfaction.  When the doctor finalizes a patient’s prescription, they simply check whether or not the patient was satisfied.  This will help the doctor understand the level of patient success with this lens compared to other patients nationally.

PureVision2 for Presbyopia contact lenses are the latest multifocal innovation to be added to Bausch + Lomb’s portfolio of contact lenses.  Featuring a next generation 3-Zone Progressive™ design, the lens is designed to improve near and intermediate vision while providing excellent distance clarity3

The PureVision2 Multi-Focal Fit Guide app is free to download in the App Store and is compatible with all iPhone, iPad and iPod touch devices running iOS 6 or higher. The app will also be extended later this year to include Biotrue® ONEday contact lenses for Presbyopia. 

About Bausch + Lomb

Bausch + Lomb, a Valeant Pharmaceuticals International, Inc. company, is a leading global eye health organization that is solely focused on protecting, enhancing, and restoring people’s eyesight. Our core businesses include ophthalmic pharmaceuticals, contact lenses, lens care products, ophthalmic surgical devices and instruments. We develop, manufacture and market one of the most comprehensive product portfolios in our industry with products available in more than 100 countries. 

References:

  1. Kadence International PureVision2 Multi-Focal contact lenses for Presbyopia Quantitative Testing. July 2012.

  2. Thirty-nine ECP's from 10 countries refitted 422 existing soft contact lens wearing presbyopes into PureVision 2 for Presbyopia contact lenses. Patients returned for a follow up visit after 1-2 weeks.  ECP assessment of lens performance including ease of fit, and patient satisfaction with lenses in real world conditions, were measured using a 6-point agreement survey.

  3. Analysis based on use of a Hartmann-Shack wavefront sensing instrument to map lens power across contact lenses. More than 6,000 unique measurements over the central 6mm of a contact lens were plotted to determine local power measurement as a function of radial distance from the center of the lens.


PureVision and Biotrue are trademarks of Bausch & Lomb Incorporated or its affiliates.
© 2015 Bausch & Lomb Incorporated.

 

News Media Contacts:
Kristy Marks
Manager, Product PR, Bausch + Lomb
(585) 338-8095 or kristy.marks@bausch.com

US/PVP/15/0009

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