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Bausch + Lomb Continues Commitment to Educating Eye Care Professionals on the Latest Contact Lens Technology

Second Eye Care and Vision Experts B+Lieve™ Event Gives ECPs Another Reason to “B+Lieve” in the Innovation
behind Bausch + Lomb ULTRA® Contact Lenses



BRIDGEWATER, NJ – Bausch + Lomb, a leading global eye health company, is continuing its successful educational initiative for eye care professionals (ECPs) with its second eye care and vision experts educational event.  The two-day workshop takes place from September 15-16, 2014, immediately preceding the Vision Expo West in Las Vegas, Nevada, educating more than 200 ECPs from across the country on the latest innovation in contact lens technology.

At the event, ECPs will join their peers in:

  • Learning about MoistureSeal® technology, the innovation behind Bausch + Lomb’s breakthrough silicone hydrogel lens
  • Hearing from other ECPs who have successfully incorporated Bausch + Lomb ULTRA® contact lenses into their practices
  • Experiencing the comfort of this new technology for themselves

“We received great feedback on our new Bausch + Lomb ULTRA contact lenses from among the 300 eye care professionals that attended our first educational event in February.  Our upcoming event demonstrates our continued commitment to providing additional opportunities for eye care professionals and giving them the opportunity to experience the technology behind Bausch + Lomb ULTRA first-hand,” said Benjamin Chudner, director, Medical Strategy, Vision Care, Bausch + Lomb.

The event will begin with a welcome reception and introduction to the scientific sessions at 6 p.m. on Monday, September 15. The scientific sessions will begin the morning of Tuesday, September 16.

“In order to provide my patients with the best products to meet all of their vision demands, I am constantly looking for opportunities to learn about new breakthrough technologies and products, and Bausch + Lomb delivers just that withBausch + Lomb ULTRA contact lenses,” said Thomas P. Arnold, O.D., from Today’s Vision in Sugar Land, TX. “The eye care and vision experts educational event gives me a chance to learn more about the lenses including their MoistureSeal technology and how my patients will benefit.”

Bausch + Lomb received FDA marketing clearance for the frequent replacement and monthly modality silicone hydrogel contact lenses in September 2013. This latest development builds on Bausch + Lomb’s track record of breakthrough innovations, including Biotrue® ONEday contact lenses, Biotrue® multi-purpose solution and PureVision®2 multi-focal for presbyopia contact lenses.

The Bausch + Lomb ULTRA contact lenses are now being distributed nationally.

About Bausch + Lomb
Bausch + Lomb, a Valeant Pharmaceuticals International, Inc. company, is a leading global eye health organization that is solely focused on protecting, enhancing, and restoring people’s eyesight. Our core businesses include ophthalmic pharmaceuticals, contact lenses and lens care products, and ophthalmic surgical devices and instruments. We globally develop, manufacture and market one of the most comprehensive product portfolios in our industry, which are available in more than 100 countries.

Bausch + Lomb ULTRA, Biotrue, and PureVision are trademarks of Bausch & Lomb Incorporated or its affiliates. 
All other product/brand names are trademarks of their respective owners. 
© Bausch & Lomb Incorporated

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News Media Contacts:

Kristy Marks

Public Relations Product Manager, Bausch + Lomb

(585) 338-8095 or  



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