Bausch + Lomb Announces 2016 Elite Vendor Relationship with Vision Source
Bausch + Lomb Selected as Elite Vendor in Vision Source’s Contact Lenses and Lens Care Categories
FOR RELEASE MONDAY, JANUARY 11, 2016
BRIDGEWATER, NJ, AND KINGWOOD, TX - Bausch + Lomb, a leading global eye health company, today announced a new partnership with Vision Source, North America’s largest network of independent optometrists, naming Bausch + Lomb as an elite vendor in its contact lens and lens care categories.
As part of the relationship, Vision Source will promote Bausch + Lomb’s products in addition to offering marketing programs, pricing discounts, and rebates to its members to help encourage their patients to upgrade to Bausch + Lomb eye care brands.
“It is an honor to have Vision Source recognize Bausch + Lomb’s work and commitment to providing innovations in lens and lens care technologies, which are created in partnership with, and for, eye care providers – those at the forefront of eye care," said Mark McKenna, vice president and general manager, U.S. contact lenses, Bausch + Lomb. “As an elite partner with Vision Source, we look forward to providing their more than 4,000 members across the U.S. with our portfolio of innovative contact lens and lens care products to best meet the needs of their patients.”
In the network’s contact lens category, Vision Source members will be offered Bausch + Lomb’s latest lens technologies, including Bausch + Lomb ULTRA® contact lenses, which were recently voted as the best new contact lens launch of 2015 by Vision Monday’s and 20/20 Magazine’s 7th annual EyeVote Readers’ Choice awards. The company’s Biotrue® ONEday contact lenses will also be available to members, which maintain more than 98% of their moisture throughout the day1, and are now available in myopia, hyperopia and a multifocal design.
Bausch + Lomb’s Biotrue® and renu® multi-purpose solutions for soft contact lenses, will also be available to members in the lens care product category, as well as the unique and innovative hydrogen peroxide solution, PeroxiClear®, and the Boston® solution line of products for cleaning gas-permeable contact lenses.
“The innovative brands of Bausch + Lomb will further bolster the strength of Vision Source clinician offerings to patients in an organization that is hyper-focused on outstanding patient outcomes for our 4,000+ members nationwide,” said Jim Greenwood, president & chief executive officer, Vision Source.
About Bausch + Lomb
Bausch + Lomb, a Valeant Pharmaceuticals International, Inc. company, is a leading global eye health organization that is solely focused on protecting, enhancing and restoring people’s eyesight. Our core businesses include ophthalmic pharmaceuticals, contact lenses, lens care products, ophthalmic surgical devices and instruments. We develop, manufacture and market one of the most comprehensive product portfolios in our industry, which is available in more than 100 countries.
About Vision Source
Founded in 1991, Vision Source is North America’s largest network of independent optometrists consisting of over 4,000 industry influencers. The clinicians in the Vision Source network enjoy access to newly evolving patient channels, including an expanding list of leading medical groups and integrated health systems with whom Vision Source optometrists collaborate. Additionally, members benefit from a wide range of innovative technologies, practice management tools, strategic marketing, and unsurpassed purchasing power. Leveraging these tools, the clinicians offer comprehensive eye care to their patients delivering an industry leading patient experience. For more information, call 888-558-2020 or visit www.visionsource.com.
References
1. Twenty-two subjects participated in a randomized, double masked, contralateral eye study to evaluate water loss of Biotrue ONEday, 1-Day Acuvue Moist, 1-Day Acuvue TruEye contact lenses. After 4, 8, 12, and 16 hours of wear, lenses were removed and immediately weighed (wet weight). The lenses were then completely dried and reweighed (dry wet). The percent water loss was then calculated for each lens from the wet and dry weights.
®/™ are trademarks of Bausch & Lomb Incorporated or its affiliates.
Any other product/brand names or logos are trademarks of their respective owners.
© 2016 Bausch & Lomb Incorporated.
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News Media Contact:
Kristy Marks
Manager, Product PR, Bausch + Lomb
(585) 338-8095 or kristy.marks@bausch.com
Alysia Gradney
PR Manager, Vision Source
(281) 318-7835 or agradney@visionsource.com
ZUS.0636.USA.15-
United States
