New Ocuvite® Eye Health Gummies Offer Tasty Alternative to Standard Pill Form
FOR RELEASE TUESDAY, JUNE 23, 2015
BRIDGEWATER, NJ - Bausch + Lomb, a leading global eye health company, today announced it has expanded its Ocuvite® line of eye vitamin and mineral supplements with the addition of Ocuvite Eye Health Gummies for adults. New Ocuvite Eye Health Gummies are formulated to help replenish vital nutrients eyes can lose with age* and are a great tasting way to help protect eye health.*
The unique Ocuvite Eye Health Gummies formula contains antioxidant Vitamins C and E and zinc at levels that provide the recommended daily intake and macular carotenoids lutein and zeaxanthin at levels identified by ocular nutrition experts to support eye health. Nine out of 10 Americans don’t get enough lutein and zeaxanthin from their daily diet1 and most leading multivitamins contain little or none of these vital eye nutrients.
“We are very excited to offer the addition of Ocuvite Eye Health Gummies to our vitamin and mineral supplement brand portfolio,” said Joe Gordon, general manager, Valeant Consumer Healthcare. “Many consumers who take vitamin and mineral supplements prefer a gummy vitamin over tablets or soft gels that must be swallowed. This is why we developed new Ocuvite Eye Health Gummies, to give consumers a delicious and convenient alternative to the traditional pill form so they can replenish the vital eye nutrients that help support their eye health.*”
As many people take calcium and vitamin D to help support their bone health, they should consider taking nutrients that help protect eye health. These eye nutrients, which are found in Ocuvite products, include antioxidant Vitamins C and E, zinc, lutein, zeaxanthin and omega-3 fatty acids. Lutein and zeaxanthin, found in dark, leafy green vegetables, and omega, found in oil-rich fish, are nutrients that many people typically do not get enough of in their diet.1 Many people also do not realize the vital role that eye nutrients can play in their overall eye health as they age, and that nutritional supplements can help replenish those key eye nutrients that decline as they age.
Ocuvite eye vitamin and mineral supplements focus on one thing - the health of the eyes - and offer a line of products formulated with key eye nutrients to help protect eye health by replenishing vital nutrients eyes can lose as they age.*
“We find that many people don’t think about their eye health and are unaware of how eye nutrients can help,” said Gordon. “In addition to living a healthy lifestyle, taking a daily eye vitamin is a small action people can take to help protect their eye health.*”
Bausch + Lomb’s Ocuvite brand of eye vitamin and mineral supplements can be found in the vitamin aisle at leading national retailers including Wal-Mart, Walgreens, Target, CVS, RiteAid and Costco.
For more information on Ocuvite eye vitamin and mineral supplements, visit www.ocuvite.com.
About Bausch + Lomb
Bausch + Lomb, a Valeant Pharmaceuticals International, Inc. company, is a leading global eye health organization that is solely focused on protecting, enhancing, and restoring people’s eyesight. Our core businesses include ophthalmic pharmaceuticals, contact lenses, lens care products, ophthalmic surgical devices and instruments. We develop, manufacture and market one of the most comprehensive product portfolios in our industry with products available in more than 100 countries.
References
1 Rasmussen, Helen M. and Johnson, Elizabeth J. “Nutrients for the Aging Eye.” Clinical Interventions in Aging. 2013; 8: 741–748.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
Ocuvite is a trademark of Bausch & Lomb Incorporated or its affiliates.
Any other product/brand names or logos are trademarks of their respective owners.
© 2015 Bausch & Lomb Incorporated.
News Media Contacts
Kristy Marks
PR Product Manager, Bausch + Lomb
(585) 338-8095 or kristy.marks@bausch.com
US/OVA/15/0015
United States
