FOR RELEASE 5/21/2010, Friday
KINGSTON-UPON-THAMES, United Kingdom -- Bausch + Lomb today are launching a new ToricEye-App calculator, designed to help eye care practitioners across Europe fit toric lenses efficiently and effectively, resulting in less chair time for the patient. Available as an application for the iPhone, iPod Touch and as an online tool through the Academy of Vision Care™, the calculator offers support to eye care practitioners in calculating which toric contact lens to fit when correcting specific astigmatic prescriptions.
The Bausch + Lomb Academy of Vision Care™ was first introduced in the U.K. in spring 2008, a first step towards a
pan-European commitment to provide eye care professionals with generic accredited continuous education and professional development in the field of contact lenses and vision care, to ultimately enhance patient care. Developed in collaboration with eminent industry experts, this initiative helps eye care professionals stay at the forefront of today’s technological and scientific breakthroughs and provides them with support to address day-to-day practice and business challenges.
About Bausch + Lomb
Bausch + Lomb is dedicated to bringing visionary ideas to eye health. Its core businesses include contact lenses and lens care products, ophthalmic surgical devices and instruments, and ophthalmic pharmaceuticals. The Bausch + Lomb name is one of the best-known and most respected healthcare brands in the world. Founded in 1853, the company is headquartered in Rochester, N.Y., and employs more than 10,000 people worldwide. Its products are available in more than 100 countries. More information is available at www.bausch.com.
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